Executive brief
Small-group strength training
Austin, TX · Founded 2016 · Franchising since 2019 · Semi-Absentee
Membership-based strength studios with coach-led programming and a manager-run operating model.
Versus the median of 3 Health & Fitness brands in the directory.
| Metric | Ironline Strength Studios | Category median | Position |
|---|---|---|---|
| Investment (midpoint) | $415K | $550K | Below median |
| Franchise fee | $50K | $50K | At median |
| Royalty | 7% | 7% | At median |
| Min. liquid capital | $120K | $150K | Below median |
| 3-yr unit growth | 42% | 48% | Below median |